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Tips From The Home Building Sales Pros
02/01/2009

Three sales experts weigh in on tips, closings and what home builders should be doing now – and they didn’t always…

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Homebuilders, Learn To Sell Your Services
08/01/2008

Learn to turn the perks and services you offer from price tags to benefits in your home buyers’ eyes. Jan Mitchell,…

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Homebuilders: Stop Selling Homes On Contingency Contracts
04/01/2008

Here are the sales tactics home builders need to move buyers out of those contingent contracts — that often fall out…

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What Makes A Great People Manager In Homebuilding?
08/01/2007

The largest homebuilders are now slashing their workforces, so there’s never been a time when more talented managers are looking for…

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Sell Tough
10/01/2006

There are two kinds of salespeople today: those who don’t know how to sell at all and those who do but…

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Building Bench Strength In Sales
05/01/2006

Too often, the right people in the wrong jobs make it hard for builders to work efficiently and profitably. To run…

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Bubble Trouble
08/31/2004

Talk of a housing bubble and June’s increase of the federal funds rate – the first increase in four years -have…

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Rediscovering The Full Model Demonstration
06/01/2003

Sales consultant Bob Schultz of New Home Specialists in Boca Raton, Fla., is a longtime advocate of the full demonstration. He…

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Rediscovering The Full Model Demonstration
06/01/2003

Sales consultant Bob Schultz of New Home Specialists in Boca Raton, Fla., is a longtime advocate of the full demonstration. He…

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