Business Management: 25 New Year’s Resolutions For Home Builders
01/21/2015Scott Sedam compiles suggestions for the New Year from industry consultants. Scott Sedam, Contributing Editor January 21, 2015 New Year’s…
Read MoreTo Discount Or Not To Discount?
07/01/2009Whether they call it a discount, a deal or an incentive, many home builders are reducing their prices. But don’t let…
Read MoreTips From The Home Building Sales Pros
02/01/2009Three sales experts weigh in on tips, closings and what home builders should be doing now – and they didn’t always…
Read MoreHomebuilders, Learn To Sell Your Services
08/01/2008Learn to turn the perks and services you offer from price tags to benefits in your home buyers’ eyes. Jan Mitchell,…
Read MoreHomebuilders: Stop Selling Homes On Contingency Contracts
04/01/2008Here are the sales tactics home builders need to move buyers out of those contingent contracts — that often fall out…
Read MoreWhat Makes A Great People Manager In Homebuilding?
08/01/2007The largest homebuilders are now slashing their workforces, so there’s never been a time when more talented managers are looking for…
Read MoreSell Tough
10/01/2006There are two kinds of salespeople today: those who don’t know how to sell at all and those who do but…
Read MoreBuilding Bench Strength In Sales
05/01/2006Too often, the right people in the wrong jobs make it hard for builders to work efficiently and profitably. To run…
Read MoreBubble Trouble
08/31/2004Talk of a housing bubble and June’s increase of the federal funds rate – the first increase in four years -have…
Read MoreRediscovering The Full Model Demonstration
06/01/2003Sales consultant Bob Schultz of New Home Specialists in Boca Raton, Fla., is a longtime advocate of the full demonstration. He…
Read More