In: 2013
Editor’s Picks: Professional Builder Stories Of 2013
12/31/2013Enjoy some of the best articles written in the past year by our roster of regular contributing editors such as Scott…
Read MoreGoal Setting For 2014
12/20/2013As the end of the year draws closer, determine where you are in relation to the sales, financial, and customer satisfaction…
Read MoreClosing the Sales Fulfillment Gap, Part II: Action Amidst the Angst
11/15/2013Builders weigh in with their own, still-evolving solutions on how best to shepherd customers from contract to closing.Scott Sedam, Contributing EditorNovember…
Read More25 Proven Ways To Increase Sales
11/15/2013A comprehensive strategy for reviewing and improving your sales operation Bob Schultz, Contributing Editor November 15, 2013 If you look at…
Read MoreSelling To Women Home Buyers
10/24/2013Compared with men, women have a different approach to the process of purchasing a home and, in many cases, ultimately decide…
Read MoreIt’s Not Easy (Or Cheap) Being Green
09/20/2013Selling energy-efficient systems requires a bit of comparative math to make the value and savings more tangible to potential home buyers.Bob…
Read MoreCapture More Sales From Traffic That You’re Already Generating
07/09/2013Measuring and ranking the quality of your potential buyers are among the keys to raising your conversion rate.Bob Schultz, Contributing EditorJuly…
Read MoreThe Importance Of Staying Focused In A Re-emerging Market
06/24/2013As more homes begin to sell, all of the players involved in sales eventually will get some benefit from the momentum…
Read MoreWord Is The Market Is Coming Back? Are You?
05/22/2013Having been in this industry for more than 40 years, I know from personal experience that our industry has always recovered…
Read MoreMotivating A Cast Of Thousands
04/26/2013The two trophies most builder sales operations covet are more qualified traffic and more sales. An often-overlooked way to attain both…
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