In: 2014
Sales And Marketing: Is Your Marketing Working?
12/19/2014Find the appropiate mix of traditional marketing and new media by measuring the results and adjusting accordingly. Bob Schultz, Contributing Editor…
Read MoreSelling Effectively In Multiple Languages Requires More Than Just “Translation”.
11/20/2014In today’s multi-cultural society, many of us are conducting new home sales presentations in foreign languages. But are we fully leveraging…
Read MoreNew Home Sales: Square Feet Not Created Equal
11/07/2014Your sales team should market the true value of your homes from the outside in. Bob Schultz, Contributing Editor November 07,…
Read MoreNew Home Sales: How It All Comes Together
10/09/2014Profit management requires constant focus and proactive involvement to know the cost and to analyze the results of your marketing expenditures….
Read MoreProtect Your Team – Security in the Sales Office
10/01/2014Protect Your Team – Security in the Sales Office Recently an Arkansas real estate agent Beverly Carter vanished while showing…
Read MoreNew Home Sales: When Business Is Good, Make It Better
09/11/2014For many builders, business is good if not excellent. When that is the case, the possibility that success can lead to…
Read MoreNew Home Sales: Recruit With Purpose
08/19/2014Like the popular television shows “Survivor” and “American Idol,” this recruiting process will eliminate potential salespeople along the way until the…
Read MoreNew-Home Sales: Inspect What You Expect
07/08/2014Now more than ever, it’s critical to measure, evaluate, and improve your sales process. Bob Schultz, Contributing Editor July 08, 2014…
Read MoreNew Home Sales: It’s Halftime
07/02/2014Staying focused at mid-game Bob Schultz, Contributing Editor July 02, 2014 We are at the midpoint in this year of what…
Read MoreNew Home Sales: When Realtors Manage Builder Sales
05/09/2014A hybrid approach to managing sales with Realtors can bring more focus and closings for your new homes. Bob Schultz, Contributing…
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