14 Ways Builders Can Win In The Sluggish Economy
12/05/2010Successful builders obsess on sales conversion ratios, tracking key metrics, hiring the right people, and knowing where they stand in the…
Read More9 Traits Of Sales-Driven Home Builders
11/25/2010Even in this economy, there are builders in all markets producing good numbers. Management and sales expert Bob Schultz sheds some…
Read MoreTo Discount Or Not To Discount?
07/01/2009Whether they call it a discount, a deal or an incentive, many home builders are reducing their prices. But don’t let…
Read MoreTips From The Home Building Sales Pros
02/01/2009Three sales experts weigh in on tips, closings and what home builders should be doing now – and they didn’t always…
Read MoreHomebuilders, Learn To Sell Your Services
08/01/2008Learn to turn the perks and services you offer from price tags to benefits in your home buyers’ eyes. Jan Mitchell,…
Read MoreHomebuilders: Stop Selling Homes On Contingency Contracts
04/01/2008Here are the sales tactics home builders need to move buyers out of those contingent contracts — that often fall out…
Read MoreWhat Makes A Great People Manager In Homebuilding?
08/01/2007The largest homebuilders are now slashing their workforces, so there’s never been a time when more talented managers are looking for…
Read MoreSell Tough
10/01/2006There are two kinds of salespeople today: those who don’t know how to sell at all and those who do but…
Read MoreBuilding Bench Strength In Sales
05/01/2006Too often, the right people in the wrong jobs make it hard for builders to work efficiently and profitably. To run…
Read MoreBubble Trouble
08/31/2004Talk of a housing bubble and June’s increase of the federal funds rate – the first increase in four years -have…
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