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In: Professional Builder

14 Ways Builders Can Win In The Sluggish Economy

Successful builders obsess on sales conversion ratios, tracking key metrics, hiring the right people, and knowing where they stand in the…

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9 Traits Of Sales-Driven Home Builders

Even in this economy, there are builders in all markets producing good numbers. Management and sales expert Bob Schultz sheds some…

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To Discount Or Not To Discount?

Whether they call it a discount, a deal or an incentive, many home builders are reducing their prices. But don’t let…

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Tips From The Home Building Sales Pros

Three sales experts weigh in on tips, closings and what home builders should be doing now – and they didn’t always…

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Homebuilders, Learn To Sell Your Services

Learn to turn the perks and services you offer from price tags to benefits in your home buyers’ eyes. Jan Mitchell,…

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Homebuilders: Stop Selling Homes On Contingency Contracts

Here are the sales tactics home builders need to move buyers out of those contingent contracts — that often fall out…

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What Makes A Great People Manager In Homebuilding?

The largest homebuilders are now slashing their workforces, so there’s never been a time when more talented managers are looking for…

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Sell Tough

There are two kinds of salespeople today: those who don’t know how to sell at all and those who do but…

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Building Bench Strength In Sales

Too often, the right people in the wrong jobs make it hard for builders to work efficiently and profitably. To run…

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Bubble Trouble

Talk of a housing bubble and June’s increase of the federal funds rate – the first increase in four years -have…

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