In: Professional Builder
CRM Systems: How A Good One Can Strengthen Sales
05/12/2015Choosing the right customer relationship management system allows you to manage the customer life cycle to increase your bottom line By…
Read MoreHow To Craft A Precise Plan For Sales Success
04/13/2015Using a systematic formula, you can zero in on your target market and fine-tune your offerings By Bob Schultz, Contributing Editor April…
Read MoreA Precise Plan For Sales Success
03/31/2015By Bob Schultz, Contributing Editor March 31, 2015 We began 2015 with a series of articles about maximizing your chances for…
Read MoreMarket Research–Keep It Current
03/18/2015For optimal sales and profit performance, market research can’t simply be a one-time effort By Bob Schultz, Contributing Editor March 18,…
Read MoreMarket Research: The Foundation Of Your Marketing Circle
01/30/2015Take these steps to match consumer expectations with what you have to offer Bob Schultz, Contributing Editor January 30, 2015 In…
Read MoreBusiness Management: 25 New Year’s Resolutions For Home Builders
01/21/2015Scott Sedam compiles suggestions for the New Year from industry consultants. Scott Sedam, Contributing Editor January 21, 2015 New Year’s…
Read MoreSales & Marketing: Begin 2015 With The End In Mind
01/19/2015Bob Schultz shares how builders can built profitable and sustained growth in the New Year Bob Schultz, Contributing Editor A Marketing…
Read MoreSales And Marketing: Is Your Marketing Working?
12/19/2014Find the appropiate mix of traditional marketing and new media by measuring the results and adjusting accordingly. Bob Schultz, Contributing Editor…
Read MoreNew Home Sales: Square Feet Not Created Equal
11/07/2014Your sales team should market the true value of your homes from the outside in. Bob Schultz, Contributing Editor November 07,…
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