Blog Header

By: Bob Schultz

The Importance Of Staying Focused In A Re-emerging Market

As more homes begin to sell, all of the players involved in sales eventually will get some benefit from the momentum…

Read More
Word Is The Market Is Coming Back? Are You?

Having been in this industry for more than 40 years, I know from personal experience that our industry has always recovered…

Read More
Motivating A Cast Of Thousands

The two trophies most builder sales operations covet are more qualified traffic and more sales. An often-overlooked way to attain both…

Read More
Strategies For Selling More Options

New-home sales expert Bob Schultz offers proven tactics for increasing high-margin sales revenue through options and upgrades.Bob Schultz, Contributing EditorFebruary 18,…

Read More
13 Sales And Marketing Strategies For 2013

Sales training and management guru Bob Schultz offers a blueprint for improving your sales and marketing efforts.Bob Schultz, MIRM, CSP, Contributing…

Read More
3 Social Media Myths Debunked

Being “liked” and having many “friends” are highly overrated if you’re not making measurable sales as a result, says sales management…

Read More
Bob Schultz: How Builders And Developers Can Partner To Boost Sales

By forming a true sales and marketing partnership, land developers and home builders can team to increase sales of both homes…

Read More
Techniques For Mastering Social Media In New Home Sales

Four social marketing experts offer best practices for utilizing Facebook, Twitter, Pinterest, and other social media tools to market your company….

Read More
Sales Strategies: What The Housing Giants Are Doing

Three Housing Giants share their sales successes, challenges, and strategies for growing their businesses in the recovering housing market. Bob Schultz, President…

Read More
Put Some Pop In Your POP

Increase sales revenue immediately by focusing on your point of purchase experience with prospects and customers. Bob Schultz, President and CEO,…

Read More